Social Media and Influencer Marketing Lead Job at Feraset, Remote

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  • Feraset
  • Remote

Job Description

FERASET is a fast-growing AI startup based in Istanbul, building globally successful mobile apps powered by AI . With 40M+ downloads , our products are consistently ranked among the top charts in multiple countries.

Backed by a $4.5M seed investment from top-tier global VCs, we’re scaling rapidly and investing in both product and talent. We’re building long-term, deeply creative, and useful AI experiences across design, music, video, photo, and utility categories.

If you’re looking to join a fast-moving, product-driven team and create apps loved by millions, you’re in the right place. You will be the owner of our apps’ social media presence: deciding what we should say, where we should say it, how we should show up, and what we should test next.

What You’ll Be Doing

  • Lead and manage influencer collaborations end-to-end: scouting, deal structuring, negotiation, and execution.
  • Build and maintain strong relationships with influencers, ensuring professional yet dynamic communication.
  • Own the social media roadmap and content strategy across our apps, translating business and growth goals into clear channel plans, content pillars, and experiments.
  • Build a continuous pipeline of platform-native content ideas, formats, hooks, and experiments based on trends, audience insights, and performance data.
  • Engage with communities through comments, DMs, and mentions.
  • Coordinate with marketing teams to align organic and paid content strategies.
  • Analyze and report campaign results, structuring insights with a data-driven, performance-oriented approach.
  • Use dashboards, panels, and social media tools effectively for campaign management.
  • Apply basic editing skills to support content production as needed.
  • Leverage AI tools actively in daily workflows to move faster and smarter

What We're Looking For

  • 3+ years of experience in social media and influencer marketing, having run the full 360° process end-to-end from strategy to execution.
  • High potential, ambitious, sharp mind: you don't wait for instructions, you make things happen.
  • Strong decision-making skills and excellent follow-through; someone who can own projects and keep them moving without hand-holding.
  • Strong commercial judgment and understanding of creator economics; able to evaluate creator pricing, negotiate effectively, and structure partnerships based on expected performance rather than follower count alone.
  • Sharp eye for how organic creator content connects with paid acquisition; able to identify winning UGC and collaborate with Performance Marketing teams to turn it into scalable paid creatives.
  • Familiarity with creator whitelisting, paid amplification, content licensing, usage rights, exclusivity, and influencer disclosure requirements.
  • A team player who collaborates smoothly and communicates with energy and clarity.
  • Strong design sensibility and an eye for art/aesthetics: you know what looks good and why.
  • Deep familiarity with what's trending on social media, particularly in the US market .
  • A good read on social media psychology: you understand what makes people stop, engage, and share.
  • Structured thinker with strong analytical skills; you enjoy making sense of numbers and reports.
  • Gen Z mindset: up-to-date with trends, memes, and the ever-changing social media landscape.
  • Comfortable working at a startup-style pace: proactive, self-directed, fast, and responsive.
  • Excellent written and verbal English communication skills.

Why FERASET?

We move fast. We care deeply about what we build. And we’re just getting started.

Here’s what makes us different:

  • Impact at Scale - Your work will be used by millions of people across the globe
  • Ownership from Day 1 - Small team, big responsibility, no micromanagement
  • Product + AI = Magic - Build the future of creative tools powered by generative AI
  • Career Acceleration - Learn faster than anywhere else, grow with the company
  • A-Players Only - Work with the best of the best, like a championship team pushing each other to achieve greatness
  • Competitive Compensation - We offer highly competitive salaries and real recognition for real work
  • Commuting Support - Monthly transportation allowance for hybrid/office work
  • Meal Compensation - Daily meal card for a healthy and satisfying lunch
  • Private Health Insurance - Premium coverage to keep you safe
  • Learning Budget - Yearly education support to level up your skills

Job Tags

Full time, Work at office

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